Salone dei pagamenti, PostePay e “Road to connect”, la strategia per connettere tutti i bisogni dei clienti

PostePay, part of the Poste Italiane Group and a leader in digital payments and e-commerce in Italy, introduces the ‘Road to Connect’ at Milan’s Salone dei Pagamenti. This initiative represents their evolutionary journey to enhance the integration of the key services in their digital ecosystem that started with the introduction of Postepay Connect, an offer that merges the functionalities of the Postepay Evolution card with the telecommunications services provided by PosteMobile. With over 30 million cards issued (including 1.2 million Postepay Connect and approximately 10 million Postepay Evolution) and with 13.1 million digital wallets and transactions totalling 63 billion euros (of which 20 billion euros in the e-commerce sector), PostePay is the primary hybrid Electronic Money Institution in Italy. The company provides its 20 million customers with its everyday platform and wide range of products and services, offering simple and innovative solutions that meet the needs of all target audiences, both retail and business, in the areas of payments, telecommunications (4.8 million fixed and mobile phone lines as of September 2024), and energy (with around 650,000 Poste Energia contracts as of September 2024).

PostePay at the Salone dei Pagamenti

Over the course of the three days, PostePay will showcase its best-in-class solutions for managing everyday payments: the automatic top-up, an innovative feature that ensures prepaid cards have funds through automatic recharge upon purchase, scheduled recharges, or threshold-based top-ups, and the P2P service, which allows real-time money transfers between customers in the Postepay community and has already recorded over 1 billion transactions in the first 9 months of 2024. The services of the PostePay ecosystem are accessible through the App P (Poste Italiane’s unique App) and the PWallet, the new feature that allows Postepay payment cards and many other solutions to make everyday life easier in one place.

PostePay solutions

For PostePay, another strategic element in supporting leadership within e-commerce payments is characterised by the unique offerings for top e-commerce merchants, providing seamless digital engagement and payment solutions that enhance the efficiency of collecting their payments. For businesses, PostePay offers tailored services and product, such as the SmartPOS Postepay, which are increasingly digital and tailored to the customer, also thanks to the use of Apps as an essential tool for managing not only receipts but also value-added services aimed at growing the business. The range of Acquiring services is further enriched by the solutions offered by Lis platforms for tobacconists and Ho.Re.Ca. merchants, thereby broadening the customer base, and by the fibre connectivity offer for businesses, designed for small businesses and freelancers, addressing all the requirements of the business target.